Studio Nuumi wanted an online store that let their products do the talking.

UI/UX Design | Art Direction

Our Solution

We created an elegant and minimalist site that allowed their products to take center stage. Punctuated with impactful typography and an earthy colour pallete to reinforce the companies use of reclaimed materials.

Customers told us they were interested in the products and how they were made; we kept the navigation simple to allow them to explore the shop or the story.

Studio Nuumi homepage
Studio Nuumi mobile cart page
Studio Nuumi mobile homepage
Studio Nuumi product page
Studio Nuumi product page


As with the rest of the site, we wanted to give the product image the most attention. We created a unique looking product page that still felt familiar to users.

Rather than show all product images at once, we used a static 'hero' product image for impact, then additional photos on a carousel beneath.

We knew from users that the opinion of others was important in their purchasing decision, and so we gave customer reviews a large section to the end of the page.

Studio Nuumi basket sidebar
Studio Nuumi basket full

Get in touch

[email protected]